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Sunday, May 31, 2009

How To Take Your CPA Campaigns To The Next Level! - Cost Per Action Programs

If you’ve started promoting CPA offers, the chances are good that you are ready to take things to the next level. It’s time to expand on the campaigns that went well, and cut the ones that are not going so well. That way, you can increase your income with less work, and start developing your promotions for offers that are winners.

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That’s actually the first thing you need to do to take your business to the next level. Go through all of your campaigns and look at which ones have been converting, and which ones are not. It can be helpful to learn about something called the 80/20 rule. In this case, it means that 20% of your campaigns will likely bring in 80% of your income. It also means that 80% of your campaigns will likely be the duds!

If you stop focusing on the duds, and start to bring in more winners, your income can start to increase substantially with the same amount of work (or perhaps even less work!) It’s this kind of weeding through and expanding on campaigns that separates the people who dabble in CPA offers and those who do incredibly well with them.

The next thing you need to do is make sure you are using a site like OfferVault.com in order to ensure you are getting the highest possible payouts for each offer. Some offers are available at a few different networks, and surprisingly, they can each have different payouts. Sometimes the difference is quite substantial, so make sure you monitor this (which Offer Vault does for you, for free).

Of course, many of the big players go straight to the company themselves to show how well they have been promoting the offers. If you do this, you can likely set up a special agreement with the company so that you get a higher percentage than is standard. You’d be surprised at how easy this is to get!

Another thing you might want to do is start outsourcing the tedious tasks that sometimes go along with CPA. For example, you can hire someone to filter out offers for you so you can choose from the cream of the crop. If you write articles, or set up pay per click campaigns, this is something you can outsource as well. Many of the most successful people in the world outsource online tasks rather than doing it themselves. This can help you ramp up your income so you have more time to do the things you want to do rather than some of the boring things that can be frequent with certain online tasks.

If you follow this advice, you will be able to take your CPA campaigns to the next level. That means you’ll be making more money — which is always a good thing!

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